Kalshi becomes Pro Padel League’s official prediction marketplace

Kalshi became the Pro Padel League’s official prediction marketplace in a multiyear sponsorship as the circuit pushed deeper into its third season. PPL chief commercial officer Diane Gotua said the earlier Kalshi activation validated the fit, and the new agreement extends a proof-of-concept the two sides had already run at the City’s Cup Final in New York.

That 2025 event at Hammerstein Ballroom gave Kalshi a full in-venue test run. Fans could trade on the outcome of each match, while live odds were woven into signage, broadcast elements and digital placements, a package that showed how prediction markets can be sold as a fan-engagement layer rather than just a financial product.

The timing is sharp for the league. The PPL opened its 2026 season July 9-12 at Hammerstein Ballroom in New York City and says it will stage five events across North America this year, with later stops in Los Angeles, Playa del Carmen, Guadalajara and Miami. The league also says it now has 10 teams across the United States, Canada and Mexico, giving sponsors a broader footprint as padel keeps building its U.S. presence.

Commercial momentum has accelerated around that growth. The league closed a $15 million Series A on March 24, 2026, led by Charlotte Hornets co-chairman and governor Rick Schnall, after taking in $10 million in seed funding in March 2025. Fever, Padeltek, Frédérique Constant and USA Sports have also joined the PPL’s partnership mix, widening the commercial base around a sport that is still early enough for brands to buy in before the market matures.

Kalshi, founded in 2018, describes itself as the first federally regulated U.S. exchange dedicated to event contracts, and it has been expanding fast across sports and media. Its recent partnerships include Madison Square Garden Entertainment Corp., the National Hockey League, the Croatian Football Federation and Argentina’s football federation. For padel, that makes Kalshi more than a sponsor name on a wall. It is a sign that the Pro Padel League is building a revenue model around live data, interactive prediction markets and partners that want access while the sport is still defining its mainstream value in North America.