On paper, the Kings share a lot of similarities with the Jaguars. They play in a city where nobody cares about them because of their bigger state rivals. In Sacramento’s case, that’s the Lakers and the Warriors. For those who weren’t paying attention, we’re talking about the NBA’s most successful teams of the past decade.
It doesn’t help that the Kings don’t do anything to excite their small fanbase. Some franchises like the Pelicans or the Grizzlies attract hipster supporters. But the Kings have demotivated players and never threaten a postseason run. Sometimes we wonder why they still exist (via Kings Herald).