Dana White
The UFC President is one of the most polarizing figures in the world of sports. He is one of the most ruthless money-grabbers in the business but that also explains his success. However, he made negative headlines in 2022 after he slapped his wife in a casino. She hit him first but White instantly responded in kind (via MMA Fighting).
White infamously said in 2014 about Ray Rice that no man bounces back from hitting a woman. But the UFC President was leading conferences the following week. He also promoted his slap-fighting tournament which was a glorified way of receiving CTE. White said that he had to live with his actions but has no remorse about staying in mainstream life.