Few athletes successfully rehabilitated their image with Bryant’s success. The former Lakers icon enjoyed a glorious career but there was one serious shadow. We’re talking about his 2003 sexual assault case where Bryant apologized to his victim but denied assault. His publicist deserved a major pay rise because that’s some incredible damage control.
Somehow Bryant managed to push this to one side and rebuild his image as a family man. When he died in 2020, people talked about how he was a good father and husband. But he admitted that he cheated on his wife at the very least. Reportedly he engaged in a far more repulsive act but he continued to enjoy mainstream life (via Daily Beast).