The NIL program has changed college sports forever because it has created new opportunities for young athletes to get paid sums of cash that are potentially life-changing. College football is the most profitable and popular NCAA sport. But the NIL program is arguably making a joke out of college football for several reasons. We’ll look at this today and analyze the unforeseen consequences of the new system.
The NIL program allows college athletes to earn money by selling access to their names, image, and likeness, an aspect that had been discussed for years before coming true. It doesn’t mean that teams are officially paying their players. However, this is creating a lot of problems, and we’ll debate all of those throughout this article. Find out how the NIL program is impacting NCAA football right here.
Transfer Portal Chaos
First of all, the NIL program has had a profound impact on the transfer portal. Now players are bouncing between teams while boosters play their role in influencing teams (via Sports Illustrated). The problem is that it’s difficult to monitor who is receiving real endorsements or simple cash checks.
SEC commissioner Greg Sankey said: “The expectation is that there is actual NIL activity, not just payments of cash. It’s not clear that these collectives are engaged in meeting that expectation.” This is one of the biggest challenges that teams face and why Nick Saban accused Texas A&M of purchasing their roster.